In a not-too-distant future, the label on your bag may match the one on your luxury condominium. According to CNBC, demand from the wealthy for superior design standards in their homes is resulting in the rise of branded buildings. Labels such as Virgin, Versace and Bulgari are already endorsing properties around the world, and research conducted by the Knight Frank shows that developers increase their profits by nearly one third when they build “branded homes.” [more]
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